“Dolby creates audio, visual, and voice technologies for movies, TV, music, and gaming.”
Project Overview
- The goal of this project as to do research into the emerging space of UGC (user-generated content) audiobook content and identify various design opportunities within this area.
- My group began the project by conducting extensive research within the space of UGC audiobook content and creators utilizing both primary and secondary user research strategies.
- Another element of the project was to do research on generative AI, and understand how it could be applied within the project space and benefit UGC creators.
- The final step of the project was to utilize our insights to produce personas and a research report for the project sponsors. The other portion of the research report is to provide evidence based design strategies and potential design solutions.
Skills Required:
- Interview ability
- User research
- Competitive analysis
- Team collaboration
- UI sketching ability
- Ability to generate a research report
My Contributions:
During this project I worked on interviewing UGC creators, conducting competitive analysis, conducting reddit deep-dives, sketching possible user interface screens, and brainstorming solutions.
Final Presenation:
Dolby Labs Final Presentation.pdf
Documentation: